Why settle for one?
Great organizations achieve both real estate efficiency and workplace experience!

Why settle for just cost savings or just employee satisfaction, when forward-thinking organizations are proving you can have both? By combining financial efficiency, operational agility, and a great workplace experience, companies can turn office space into a true strategic advantage. The secret? Using data-driven insights to guide real estate decisions, without losing sight of the human factor.

High angle view of businesspeople working and collaborating in a modern, plant-filled office space, fostering a productive and eco-conscious work environment

Real estate and office space are one of the largest costs organizations bear. In a world where hybrid work is the new norm, companies’ pressure to optimize every square metre has never been higher.

According to CBRE’s Global Workplace & Occupancy Insights (2025), many organizations are moving away from the one-desk-per-person setups and toward shared desk models. Interestingly, since 2021, the number of companies using these “desk sharing” ratios has almost doubled. That’s a clear indication of how much workplace planning has changed.

But here’s the catch: while most companies believe their offices are effective, far fewer actually back that belief with data. CBRE’s research highlights a disconnect, where a surprising 73 % of occupiers say their workplace is effective, but only 46 % actually measure that. 

Interior of modern loft office with panoramic windows


Effectiveness metrics are becoming increasingly important

Leading organizations are now turning away from stale metrics, like square meters per person, and prioritizing effectiveness metrics instead: utilisation rates, occupancy data, and critically, employee satisfaction. Add to that the formalisation of hybrid strategies, as most organisations now maintain official workplace policies that define expected time in the office, demonstrating how hybrid models are embedded in corporate frameworks. Tools like IoT-powered occupancy sensors are changing the game by tracking the spaces’ real usage in privacy-safe ways and offering real-time insights without being intrusive.

Workplace experience isn’t just about occupancy. It’s about how spaces feel, inspire and enable. As desks become more flexible, we’re seeing a significant shift: assigned seating dropped from 83 % down to 55 %, while hybrid and desk-sharing arrangements grew from 12 % to 36 %. These figures reveal a fundamental shift in workplace philosophy, where we’re moving from fixed spaces to more dynamic and purpose-driven environments. 

The optimal workplace integrates both real estate efficiency and workplace experience. When data-driven insights, such as real-time utilisation and space occupancy, are paired with human-centered design and feedback, companies transform their offices into environments that are:

  1. Financially smart and align estate costs with actual demand by using precise space data.
  2. Operationally responsive, and plan cleaning, maintenance and layout shifts based on real behavior instead of assumptions.
  3. Experientially enriching, with spaces that employees actually enjoy using.

Office environments are no longer static. They are strategic tools for culture, collaboration and retention. Mastering the balance between space efficiency and workplace experience provides organizations with a competitive advantage, especially as the youngest talent enters the workforce, expecting flexibility without sacrificing connection.

Where to start? We’re here for you. With our smart occupancy solutions, organizations get accurate, privacy-safe data to shape their real estate strategies without ever losing sight of the people who bring those spaces to life. 

Learn more about our IoT solutions.

Start evaluating your space needs today with technology

Wireless sensors – easy setup in minutes. Learn about Haltian Occupancy Analytics solution and pricing below.

Other relevant content

Haltian IoT sensors

What are the most common type of smart office sensors?

Explore the four types of office sensors, their common applications, benefits and technology.

Optimizing office spaces for efficiency – a practical guide

Explore a step by step approach to occupancy management and its impact on business performance.

office occupancy

Uniper frees up 30% of space with smart office sensors

Read how new ways of working and technology adoption helped Uniper to transform office operations.